Louisville SEO

Have you ever sent an email to a friend that included a link to a website you thought they might find interesting?  If you answered yes, then you have participated in social bookmarking.

With that, social bookmarking allows you to save links to web pages that you want to remember and/or share. This is made possible by simply tagging a website and saving it for later. However, instead of saving the websites to your web browsers, you are saving them to the actual web.

Not only can you save your favorite websites and send them to friends, but you can also look at what other people have found interesting enough to tag. This is made possible as many social bookmarking sites provide web feeds for their lists of bookmarks, including lists organized by tags. As a result, subscribers are enabled to become aware of new bookmarks as they are saved, shared, and tagged by other users.

Click here to learn more about the benefits of social bookmarking.

Smart business owners and decision makers know, to reach your customers, you must go where they go.  There’s a reason beer instead of Barbie dolls is advertised at football games.  Even the movie theaters understand the rules, go to a chick flick-see other chick flick trailers, go to an action film-see other action trailers.  The same rules apply to Internet advertising.  With the majority of the US population online every day, Internet advertising isn’t just for companies targeting teens and computer geeks, it is for everyone.  Take time to think about your prospective customer, are they looking at news websites, home and garden, blogs, social networking, HGTV, ESPN, travel sites? The list can go on and on, and so can your advertising dollar if applied correctly to your target audience.

Don’t know where your audience is? We do, drop us a line to learn more about finding your niche.

I just took my dog to the pet spa while I left town for the weekend, leaving my business card for emergency contact info.  When I picked her up, the owner and I were discussing how to get the most from his website when I told him I would be glad to help if he ever has problems.  He had read my business card, and knew that I did SEO, to which he said that he had SEO, the Yellow Pages.  I have heard it a thousand times, but it still gets to me…the Yellow Page listings are not search engine optimization services.

So here is the difference between SEO services and Yellow Pages listings: