Louisville SEO

Smart business owners and decision makers know, to reach your customers, you must go where they go.  There’s a reason beer instead of Barbie dolls is advertised at football games.  Even the movie theaters understand the rules, go to a chick flick-see other chick flick trailers, go to an action film-see other action trailers.  The same rules apply to Internet advertising.  With the majority of the US population online every day, Internet advertising isn’t just for companies targeting teens and computer geeks, it is for everyone.  Take time to think about your prospective customer, are they looking at news websites, home and garden, blogs, social networking, HGTV, ESPN, travel sites? The list can go on and on, and so can your advertising dollar if applied correctly to your target audience.

Don’t know where your audience is? We do, drop us a line to learn more about finding your niche.

With the new president in office come new policies and policy changes. The question is how this will impact us and our daily tasks. According to, Dan Dimit, several of Obama’s new policies are going to directly affect internet marketers.

• Deploy a modern communications infrastructure:

Obama and Biden believe we can get true broadband to every community in America.

This policy allows for everyone in America readily available access to the internet. What does this mean for internet marketing? Americans that cannot currently access the internet will have the means to do so. This new policy will permit more consumers contact with e-Commerce.

• A $1,000 “Making Work Pay” Tax Credit:

“Making Work Pay” credit will provide a refundable tax cut of $500 for workers or
$1,000 for working couples.

The economy is partly in the state it is in currently because Americans have lost the knowledge and will to save their money. This refundable tax cut gives Americans more money, and instead of saving the money or paying their Christmas bills, they will be spending it. For internet marketers this is great. More money in Americans pocket means more products bought through e-Commerce.

• Eliminating Capital Gains Taxes for Entrepreneurs and Investors in Small Business.

“Another positive in Obama’s plan is the tax relief for small businesses and start-up companies. Obama wants to eliminate all capital gains taxes for these businesses in order to encourage the creation of more jobs. Since we work online, most of us don’t owe capital gains taxes, but some of us might.”

While this does not cover the majority of Obama’s tax plan or whether anyone agrees that his tax plan will help or hurt the economy more. Internet Marketers can foresee an upcoming improvement in business if his policies are implemented.

post inspired:

Is Barack Obama’s Presidency Going to be Good or Bad for Internet Marketers? by Dan Dimit